Hawaii Vacation Rental Statistics - September, 2009

The following rental data comes from 5000+ vacation homes and condos sampled by HawaiiGaga.com's search engine, representing a broad mix of rentals available on Oahu, Maui, Kauai and the Big Island. See the methodology section for more information on how the data was acquired.

Statistics

Occupancy Rates by Island
Occupancy Rates by Region
Occupancy Rates by Month
Average Rental Rates by Region
Average Star Rating of Rentals by Region
Average Rental Rates for 'Luxury' Units
Visitor Demographics
Accommodation Spend
Methodology
Reference Maps

Occupancy Rates by Island

 

The sample period is Sept. 2008 through Aug. 2009. There are not enough vacation homes on Maui to compute meaningful occupancy rates.

Occupancy Rates by Region



The occupancy rates of popular vacation regions in Hawaii.

Occupancy Rates by Month



The overall occupancy rate of vacation rentals by month, starting Sept. 1, 2008 - August 31, 2009

Average Rental Rates by Region



The above tables show the average nightly rates for all units (independent of number of bedrooms). Prices are based on the average low season nightly rate. Waikiki (South Oahu) has many studio 'condotel' style units.



The average nightly rates for 2 bedroom condos and 3 bedroom homes. Maui has too few vacation homes to be included (county laws restrict home rentals).

Average Star Rating of Rentals by Region



HawaiiGaga.com assigns a luxury rating to rentals, similar to the rating assignment that hotels use. This assignment is subjective but attempts to be consistent. Most regions offer a range of accomodation classes so an average rating is diluted.

Average Rental Rates for 'Luxury' Units

 

Units with a rating of 4 stars and up are included in the above data. Some 5 star rentals far surpass the luxury of 4 star units.

*South Oahu has few condos that fall in the luxury category.

Visitor Demographics



This table shows where people who stay at rentals come from. Only locations that account for more than 1% are shown. Japan is conspicously absent from the list (accounting for 0.99% of tourists). This is likely due to the relative complexity of acquiring a vacation rental vs. a hotel room, with few rental agencies or owners offering Japanese language support. Another factor may be a reluctance of Japanese tourists to complete rental review forms (the basis for demographic information, see methodology). Most Canadian tourists come from British Columbia and Alberta.

Accommodation Spend

 

Accommodation spend is a rough estimate based on the length of stay and low season price of the rental unit. It does not include taxes and other fees. The average spend on a vacation rental in Hawaii is $1866. The average length of stay is 7.58 days. Hawaii residents enjoy vacationing in their own state but average only 4 days on vacation.

Methodology

Vacancy rates are derived from 2373 rentals that publish availability calendars. Vacancy data was sampled approximately once every 2 weeks from Sept 1, 2008 to August 31, 2009. 44% of vacancy data came from property management companies. We did not utilize published calendars that appeared to be in disrepair (showing a 0-6.5% occupancy rate).

Visitor demographic data comes from 2332 verified rental reviews dating back 2 years. A subset of these reviews are published in our rental review forums.

*Maalea was not sampled.

Reference Maps

Oahu


Kauai


Maui


Big Island of Hawaii